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Designing Proposal Templates

Create customized, client-facing proposals that showcase your services, allow selections, and collect key event details.

Written by Erin Pender
Updated this week

Proposal templates let you present packages and add-ons in a polished, interactive format—whether you’re offering selectable options or a styled estimate.

Be sure to check out the Elevate your Proposal Template Design article for additional tips and best practices.


Create a Proposal Template

To create a template:

  1. Go to Billing in the left hand navigation → Proposal Templates

  2. Click Add Proposal Template in the upper left hand corner

  3. Choose a pre-built template or start from a blank template

  4. Click the button below your selected option to begin editing


Proposal Template Settings

To access settings, click the settings icon within the template editor.

Package & Add-On Selection

  • Turn on Allow Package Selection to let clients choose packages

    • Set minimum and maximum package selections

  • Turn on Allow Add-On Selection to let clients choose add-ons

    • Set minimum and maximum add-on selections


Font Settings

Select a font from the dropdown menu.

💡 Tip: Fonts load as you scroll—hover over a font to preview it before selecting.


Display Preferences

Customize the overall look of your proposal by adjusting:

  • Button color

  • Button text color

  • Form background color

  • Text color

You can select colors visually or enter RGB values.


Add & Manage Proposal Elements

Click the + button at the top of the proposal template to add elements to your template.

Elements are grouped into:

  • Proposal Options

  • Layout Options

  • Form Options

  • Event Detail Options

Click on one of the options to add it to the proposal template. Selections will be added to the bottom of the proposal template.

Once added, you can:

  • Edit (click or hover → Edit)

  • Copy (duplicate an element)

  • Remove (delete an element)

  • Reorder (drag and drop)


Package Display & Selection

Use this option to display packages and allow client selection.

Add Packages

  • Add up to 3 packages per row

  • Click into each package tab to select a package

  • Search by name and select from your existing packages


Package Row Settings

  • Choose how many packages appear in the row

  • The number of editable package tabs will adjust automatically


Customize Package Display

Control what information is shown:

  • Package description

  • Package price

  • Package image

  • Image gallery (optional)

Image display options:

  • Use default package image

  • Upload a custom image

  • Hide the image

ℹ️ Ensure your image dimensions match your proposal layout for best display. Review the guidelines here.


Package Selection Buttons

Customize the button text shown to clients:

  • Unselected Button Text (before selection)

  • Selected Button Text (after selection)


Package Selection Settings

  • Allow clients to select more than one quantity

  • Set minimum and maximum quantities

Example:
Allow up to 2 of a package → Yes (multi-select), Min: 1, Max: 2


Add-On Selection Within Packages

Enable clients to choose add-ons after selecting a package.

  • Add-ons may be included in the package price or priced separately

  • If the package has no price, add-ons will display individual pricing

You can also:


Add-On Quantity Settings

  • Set a fixed quantity (default = 1)

  • Or set to inherit package quantity

Example:
If a client selects 4 packages, they can automatically select 4 of the add-on when inherited.


Add-On Display & Selection

Use this option to display standalone add-ons.

Add Add-Ons

  • Add up to 3 add-ons per row

  • Select add-ons by searching and choosing from your list


Customize Add-On Display

  • Show/hide description and price

  • Use default, custom, or no image

ℹ️ Ensure add-on images follow recommended sizing for best display.


Add-On Selection Settings

  • Allow multiple quantities

  • Set minimum and maximum selection limits


Fees & Automation

Fees can be automatically applied based on package selections.

  • Fees are configured within packages

  • When a package is selected, associated fees can auto-apply


Layout Options

Enhance and organize your proposal with additional content blocks.

Section Titles

Use section titles to break up and organize your proposal.


Text & Image Columns

Add flexible content areas with:

  • 1, 2, or 3 column layouts

  • Text, images, or tables

Switch between columns using the tabs in the editor.


Form Options

Collect additional information directly within your proposal.

Available field types:

  • Single answer

  • Dropdown list

  • Multi-select

  • Two-column list (e.g., wedding party)

  • Comments section (long-form response)


Event Detail Fields

Capture event information that updates automatically in the system.

  • Add fields like Guest Count, Event Date, etc.

  • Submitted responses update the event record automatically

ℹ️ If a field already contains data, new submissions will overwrite it.


Reordering & Editing

  • Drag and drop elements to reorder

  • Use List View for easier organization in longer templates

  • Quickly edit packages and add-ons directly within the layout

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